especially ...
"Bitcoin is a perfect fit for Mega, which wants to distance itself from governments as much as possible."
my take ...
Bitcoin is a perfect payment option for global merchants who have customers in countries where credit card fraud is rampant - as well as those desiring privacy.
Coincidentally, I performed an international wire transfer today where the outbound fee was about 4%. If my merchant had accepted bitcoins it would have cost me only 1% to get my dollars into Coinbase bitcoin and my merchant would likewise incur a low fee to get their received bitcoin payment into Polish currency.
Indeed, the bitcoin economy is growing exponentially - from a very small base.