I don't see us competing with Stripe. If you're a developer and have the time to write and maintain a payment solution around Stripe, then Forge definitely isn't for you.

We're going after the people who don't want to code all of that themselves and just want to sell something and get money deposited into their bank account.

Forge and Stripe are technically not applicable to the same audience.

Developers are attracted to Stripe for extensibility and customization through coding.

Non-technical users will like Forge because it's non-technical and quick to start up, in a "just works" sort of way.

Gumroad might be a better analogy (I think built on top of Stripe) They're 5% and 25 cents.