How to Beat Your Competition by Innovating in Ways They Can't

forbes.com

16 pointssherm8n2 comments

This got me thinking through ways to harness a motley collection of social misfits to develop models for my organization, but isn't that just another way of defying the "Think Different" mantra?

I don't know but the author of the linked Forbes piece, Kaihan Krippendorff, has written a couple of pretty good books on strategy.[1][2]

I got a lot out of reading Outthink the Competition and am planning to read it again soon. I like his ideas about "coordinating the uncoordinated" and "take what's left behind when the battle moves elsewhere" (paraphrasing in both cases).

[1]: http://www.amazon.com/Outthink-Competition-Generation-Strate...

[2]: http://www.amazon.com/Hide-Dagger-Behind-Smile-Competitive/d...

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