Remember UReddit? Its next evolution, Open Compass, has started a Kickstarter
kickstarter.com
kickstarter.com
The point of his Kickstarter is to convert that fanbase into fungible resources. Not every UReddit user is programmer, and of those, even fewer have free time or the motivation to help out. This way anyone can contribute, even indirectly. Moreover, have you ever worked on a large scale project? Having lots of people involved is horrible. Something like this shouldn't have a team of more than 3-5 people to start. Even GitHub only has 15 people on their entire website team.
Source: I work at a design firm.