Data from a responsive redesign

electricpulp.com

6 pointsjacobr3 comments

That's quite useful to know.

I theorise that the mobile transactions would just move to desktop if the users can't use it on their phone.

Have you got enough data to check that theory out?

Often, no. When I'm buying something, I might be in the position where I either buy it online or a store, and if I can't see what's going on, I'll just head out to the store. If it's not a necessity, I'll just forget about it many times.

I am but one data point, of course, but I am not a unique snowflake in this regard.

I hope that you are quite typical, otherwise I've wasted quite a lot of time on mobile sites. - Well, wasted in terms of profit, but I suppose even then it's better to give the customers a better experience.

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