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I think what they're suggesting is that their internal strategizing on how to spam people with as many poor resumes as possible should be restricted, while they're quite happy to keep sending them to their entire mailing list at any time.

They just don't want their mobiles constantly going off, when people reply to their spam complaining.

Yes they are notorious spammers.

I think they did not mean to stop using emails in the sense of not using it at all. It is more about making it efficient. Check out the part where they suggest '3 and no more'. Imagine going in endless email loops like Inception :)

That's our intention exactly. No-one receives training on how to use correctly use emails which is why we're doing this to encourage our staff to be a lot more aware of what they are doing.

I love the way that it has 0 training in-built. There's no need to get training for not doing something; only know that you don't need to do it :)