Hi, it isn't really clear what the product is. How does it interface with my meter or other hardware? Do I need to buy the app and a power monitor? How does it communicate with my existing home network, or the internet? The copy is written by a non-native English speaker, there are subtle problems with the language, that plus the graphic design needs to be tightened up. The overall marketing needs to be more serious-- I think the product sector is more like banking or health care, in that there are major safety and privacy concerns. So you need marketing that conveys that you're serious people, that the hardware won't catch on fire or electrocute me, and that the API and my home network are secure.