Airbnb Tech Talk: Isaac Schlueter on What's New in Node.js: v0.10, streams2
airbnb.com
airbnb.com
https://dl.dropbox.com/u/3685/presentations/streams2/streams...
However, I could totally see how others may find prefixing your company's name on these a bit obnoxious.
TBH, the thing that concerns me most is that these are posted to HN since they are very SF specific. You have to live here. I'm subscribed to a fair number of tehcnical meetup.com groups and I'd hate to start seeing everyone of note being posted on HN because it would make the frontpage noisy.
A lot of the HNers that are interested in these tech talks have probably already seen previous postings and been to at least one of the talks. That being said, you should exploit email notifications as the correct venue for generating interest in these. If I've signed up for one or more tech talks, it's likely that I wouldn't mind hearing more about them. However to this day I've never received and email about any of these and always become aware of these via HN.
Which so long as there is a live stream option I think makes it ok.
RE: email, we do have an email list. However, we really don't want to spam people, so instead of opting you into it automatically, we make it opt-in here: https://www.airbnb.com/techtalks.
It sounds like we may have err-ed too much on the side of being non-spammy, and this list is not very discoverable. I still don't want to automatically opt attendees in to the list, but given what you've said I think we'll pass around a signup sheet at the next tech talk.
I see it as no different than Google Talks or Ted Talks. The sponsor gets credit for hosting the presentation.