Before Launching Build Software People Use
liamkaufman.com
liamkaufman.com
[1] http://en.wikipedia.org/wiki/Garden_path_sentence
[2] well, semi-nonsensical. If you ignore the plurality disagreement between subject "software" and verb "people", then "software people use" could be interpreted as "software occupies a purpose for which something may be employed", which is par for course in corporate buzzspeak.
Not necessarily. If you are a regular visitor to HN, chances are that you'd come across similar content/gist more than once.