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Comment by SeoxyS | Hacker News Reader

The perfectly round Os in toyota are the giveaways. I got them all correctly, except for MATTEL for which the only difference is the stroke width; and which I ended up flipping a coin for (incorrectly).

That said, I did get a degree in graphic design, so I may not be typical when it comes to this.

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In MATTEL, the crossbar of the E is placed in the exact center.

I picked the one with the longest distance between the T and the E. That was the wrong answer.

This quizz is an excellent training though. I didn't know anything at all about typography prior to taking the test (never bothered to learn the names of the fonts or their shapes), ended up scoring 17/20.

Here's a nice graphic of Helvetica overlaid with Arial with the same font weight and kerning.

http://snth.net/~rlk/image/helvetica-vs-arial-2.png

In this comparison, the capital E's are identical, so perhaps MATTEL used a different weight Helvetica?

I have a degree in CS and did the exact same thing

I have three degrees in CS, and I (correctly) answered the titular question with "No", and then proceeded to prove it with 10/20 on the button.

I notice the differences (slanted terminals, narrower "A"s, etc.), but had no clue which was which. Weirdly, I'm super-picky about typefaces, but mostly in a "I like what I like" sense rather than a "I know the precise details about why" sense. I dislike both Helvetica and Arial intensely, and so never bothered to learn much about what made them different. They're both just fonts I don't choose for anything.

I noticed the round Os in TOYOTA also -- for MATTEL, the height ratio between the top two and bottom two horizontal bars on the E is more even in Helvetica than Arial.

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