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I agree that this information should be private (that's why Google Health didn't work as GOOG planned, right?).

But they offer a way for you to make your information private.

I think the encryption makes even more sense in services like https://www.23andme.com where you're getting genetic analysis information.

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Google Health failed because there was very feel health SaaS companies and EHR systems in place when it launched. Second, it didn't really provide much value to them if they did use the APIs. And third the UI and marketing page were very mediocre.

I run a health app and very few people (far less than I expected) over the last 3 years showed concern about privacy.

We've actually had more emails about people wanting us to add social features so they could connect with others like themselves.

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