Startup Founded by Apple Vets Aims to Develop Business Apps for iPhone | Hacker News Reader

Startup Founded by Apple Vets Aims to Develop Business Apps for iPhone

xconomy.com

20 pointsbobbud11 comments

Serious business apps on the app store? I'm not sure that's going to turn out at all well until Apple takes some active steps to fix the society on the store (and please god a way to filter out all the games). Otherwise:

wat is this ap for? i thik it costs way to much because all it just does is leverage my existing technology investments when i can do this on my blackbarry without paying the MAC tax. i rate it one star but maybe three if it was free. app should be free 99¢ is to much

Out of curiosity, why do some people refer to Macs as MAC? Is there some major publication or something that does this? This has always puzzled me. What is it supposed to stand for?

I wish I knew. They're usually the same people who buy Apples made by MAC

The App store doesn't matter because this looks like a PS company. They can deploy enterprise apps directly. Think deploy a POS on iPhone, you don't need to deploy that on App store.

This is sort of brilliant. Presumably Apple vets know how to get through Apple's legendary red tape, and they should know how to make the most of the hardware and the devkit.

the question I'd have to ask, is why are they doing this now and not when the iPhone was released? The App Store bandwagon has been in full swing for a while now, chances are that most of the apps they want to develop have already be developed. Why did they decide to wait so long to get on board?

It looks like they're a business consulting agency, not a direct-to-customer app shop. They'll be going to individual businesses as consultants and developing apps that work with the company's in-house systems. So you're not likely to be able to access that on the regular App Store.

Sounds to me the like CEO decided to create the company after it became clear that Apple didn't want to be in the business of supporting enterprise iphone applications. In other words, Apple had a consulting division which this guy headed but then Apple decided it wasn't really in that business. This guy felt there was still a market for business apps (presumably from his experience leading the consulting division) so he left and founded his own company. This might have not have happened if Apple decided they were interested in developing and supporting enterprise applications.

Because there's money to be made, and no clear market leader, the same conditions that led to big successes with the iPod, iPhone, Google search, &c.

I wish them luck, but I can't see the point. Blackberry is the phone for businesses, maybe I'm missing something

They're trying to change that.

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