A $1200 GPU you already own, typically, is how this is being seen. Maybe you already have a gaming PC, so this is 0 extra cost to you. All it takes is the power to run the GPU which would be minimal extra vs. the $20/mo cost.

A lot of quotas, reset timers, changed terms, and so on too through the subscription. I prefer to buy and use my tools, not adopt them as part of my lifestyle.

I bought my 4070 Ti Super in that magic ~month right in between the Crypto-Craze and the AI Bubble when good cards were pretty commonly available for around MSRP. I even found a small deal the day I was ready to buy, so paid $790 with 2-day delivery included.

Throughout the entire crypto-craze I'd been squeeking by gaming on an OC'd 1080 Ti, so when prices finally fell I was more than ready. Since I was getting interested in maybe playing around with AI soon, I spent up from my budget of around $550-$600 and am very glad I did since it's now clear I'll be squeeking by on this card for more years than I'd planned, just like the 1080 Ti.

Not to mention the price of electricity.