Microsoft Is Fast Turning Into A Sideshow
forbes.com
forbes.com
This is a shallow and misleading characterization of capitalism and Microsoft's current place in the economy. To pretend that Microsoft is no longer relevant just because their mobile phone and Windows 8 haven't been successful is just lazy journalism. Look at how much software still runs on Windows machines. Microsoft software runs the modern corporate desktop and that will not change for a long time.
Does Microsoft have challenges? Of course. But to pretend like they should be wiped away because of a few bad years is the argument child makes, not a journalist.
A company does not have to raise the white flag as long as it has some money in its bank account. Until it must declare bankruptcy, it always has some sort of chance to pivot and grow. It is after all just a group of people.
Whether or not the current "renaissance" that's happening at Microsoft will be enough for that is hard to say... but to say that they are more-or-less finished and should just close up shop and disband is foolish.
This much can be said of any company. It's called the Organisational Life Cycle:
Tens of millions of people are still going to buy and use Windows 8, and it will still generate billions of dollars of revenue for Microsoft. And hundreds of billions of dollars worth of 3rd party software will continue to be developed for and used on windows for the foreseeable future. But this current stage of the OS wars is very dependent on inflection points and momentum, so if Windows 8 is less successful than Windows 7 then that could mean that Microsoft will be faced with smaller and smaller successes until sometime way down the road they actually encounter an outright failure in the OS market.
Ok, so that may be a bit harsh but that is the gist of it. I would prefer it if the author said why he cared. By that statement I mean Microsoft mail fail, they may not. Steve may leave, he may not. Technology will change. But unless you're long on Microsoft in the market I'm not sure why you would invest so much time disparaging Ballmer.
Microsoft is a big place, it may land in the toilet it may not. I watched Sun fall from being the #1 server company in the world to an acquistion for a software product. Does it matter that they didn't make the right moves once the server market shifted? Wasn't it even possible?
"Confronting Reality" [1] is a good, although somewhat depressing, book about how organizations resist seeing things they don't want to see. As a companion to "Execution" (also by Bossidy) I think folks who want to manage companies should read both.
The key point in Confronting Reality is that even when "you" see things clearly, you are but one pixel of an image sensor of potentially damaged pixels. As a leader you have to understand how people become afraid of seeing an unpleasant reality and then just simply do not see it, like your eye doesn't see the big opaque circle in the middle of your vision.
Microsoft's world changed, the successful people got promoted but the stuff they were successful at became irrelevant. If they started again on their same project from the same place they would not be successful now. But that doesn't change the fact that they were successful and now they are calling the shots at some elevated place in the organization. There are so many things that shape an organization, some can be changed, some cannot.
I don't know if Microsoft will survive. I know they are not having the impact in the market they would like, but I'm not sure they know what market they are in. They need a mission, which is something Google, Amazon, Facebook, and Apple have but Microsoft does not. At least not obviously. No mission, no market, no way to measure your effectiveness. That is a sad place to be.
[1] www.amazon.com/Confronting-Reality-Doing-Matters-Things/dp/B001T0I7KA/
When Microsoft does wipe the slate clean, it can perform very well: Xbox, Windows Phone 8, SkyDrive/Azure. However, they need to find greater courage and start sacrificing the current cash cows for future growth. The crazy pricing scheme for Windows 8 is proof positive that they need better ideas. Apple has been selling new OSs for $40 every time. MS should have had one price: $40. That's it. For everything. $40.
I was chided for suggesting that Microsoft leave Windows Desktop behind a couple of days ago, but I can't see any long-term future for it with consumers. Microsoft would do better by spinning off Entertainment & Devices into a new company, and having Microsoft solely focus on the enterprise customer where crazy pricing and naming and options for everything is commonplace.
That these two were so entwined in the first place was the idea that consumers want to use what they use at work, and vice versa. This worked, until consumers said "Actually, we all want iPads" and Microsoft is far too late to that game. Consumers aren't in a symbiotic relationship with what they use at work anymore.
That's why I think MS should form two separate companies: one consumer facing and one enterprise facing. Then they can both focus on their customer.
There's also a bit of "not invented here" going on. They could have embraced and contributed to webkit, and made the web better for everyone, instead they wasted millions of dollars recreating what someone else had already done in IE10 and then limited IE10 to the newest of platforms. While I'm not suggesting that they slavishly follow what everyone else does with webkit, they could have at least used it as a base and contributed meaningful changes back.
And finally, yes, as a Windows 8 user myself, I can tell you that while the underlying OS is clearly loads better, the Modern UI is a mishmash of UI ideas with razor-sharp usability edges.
I have several friends who were/are at Microsoft - every single one of them has said some variant of this to me "we were not allowed to do X as it would compete with some key MS Office package" OR "that project was killed because it did not fit in with the Windows managers vision". Too afraid to innovate for fear of disrupting their Cash cows.
Bozo - Steve is clearly in over his head. Bill had the vision & the technical chops Steve is missing both. I was at a conference where he(Steve) was talking about cloud computing. It was was easily the worst 15 minute ramble I had heard on that topic - shockingly so.
however despite both points above - Microsoft will be around for a VERY long time. Just, not as dominant anymore.
WP8 is slick in some ways, but it's not polished enough for prime time. Take for example the text messages app. Who decided that the chrome should take up so much space that you could only see 1 message in portrait mode (or zero in landscape) with the keyboard open? On a 4.5" screen?! There is no good app for Google Talk; the few that do have it on the Microsoft Store have weird issues (flashing while redisplaying content, logging out/in every time you switch to another app). There are no apps to access OWA accounts (if your Exchange server has ActiveSync off, tough luck). Integrating the "back" feature on your apps and on your browser is an idea that wears poorly. The "people" app is kind of cute, but jumbling Facebook/Linked-In/etc together with your contacts is an idea that sucks more the more you use it. I'd much rather be able to see peoples' timelines than be able to post the same message on Facebook and Linked-In at the same time... The UI is slick but lacks landmarks to help you figure out what's going on on-screen. There are weird and questionable choices throughout the UI. Who decided "+" was the right icon for a new e-mail? Etc.
As I always point out to my friends iOS and Android needed ~3 years to become competitive. It's getting there. The App argument is also kind of flaky... Other than Mint app, everything I use is there.
?! Are you sure you didn't buy it from some guy in a trench coat behind a dim-sum dive in Shenzhen?
My iPhone 5 is the most solid, monolithic piece of consumer electronics I've ever seen.
The OS itself has always been pretty great though, in my opinion - they took a lot of lessons from what Apple and Google did and used those to build a platform that does a lot of stuff right out of the box.
I think your comment about the iPhone 4 + case is funny. I see people carrying around these ridiculous brightly colored foamy brick-ish things that are iPhones in cases, and I wonder why they would put up with that. It doesn't matter how beautiful and lightweight the device inside the case is if it can never come out!
The apps are not on WP8, and I have yet to meet a person who has a Windows Phone as their main device.
Windows Phone 8 isn't going to be forced on anybody though. I expect people to "come around" to it like people "came around" to BeOS. Argued to be superior by its fans, but ignored by the majority because ignoring things is easy.
The OS actually has a lot of features built-in that you have to resort to separate apps for on other devices. And after some use, I don't find the icons any more mysterious than those found elsewhere... you can almost always pull the menu up to reveal the textual name for the icons if you need to know what they do, however.
From what I've seen, Windows 8 certainly needs some polish, just like Windows Phone 7 did when it was first released. I don't have any doubts that both products will continue to mature into things that are better, though.
Microsoft's biggest problem, in my opinion, isn't that they do a bad job - it's that they are too quick to bail out if things don't go their way right out of the gate. If they stick with the platforms they have in the market now, I think consumers will pick them up and enjoy them over time.
All that said, I think the conclusion is correct: Ballmer is an anchor on the organization. I'm not sure if he's as stupid as he sounds, or whether he just feels obligated to pander to Wall Street with misplaced sales-manager bravado, but when you put him up next to Jobs, Ellison, Page or even Zuckerberg he just comes off as a buffoon.
I think they should focus on 2 products:
1. Office software: have clients on ALL popular operating systems including iOS and Android, and move as many customers as possible to Office 365 and Outlook.com (and move that to Windows Azure).
2 Windows operating system(s): that would be desktop, tablet and server including Windows Azure, not sure if Windows Phone makes sense.
Spin off Xbox (and related Kinect products) as a separate company. It's a strong enough 'living room' brand, and I doubt if customers really care that it's a Microsoft product.
Make technology from devdiv as open and easily accessible as possible. E.g. give the drugs away for free as in beer, and also free as in freedom where it makes sense. Ultimately, this should drive adoption of products 1 and 2 listed above, and that's where Microsoft should be making money.
Not sure what to do about Bing. Google needs competition, but I'm not sure if Microsoft is the right company to be doing this (search engine, maps, pushing ads). Is it profitable? If it's not by now, then when are they going to take their losses and quit that game?
Kinect came out of Microsoft Research. If you spin off the Xbox division as their own company, I'm not sure how that relationship would still exist or how that would work.
"Make technology from devdiv as open and easily accessible as possible. E.g. give the drugs away for free as in beer, and also free as in freedom where it makes sense. Ultimately, this should drive adoption of products 1 and 2 listed above, and that's where Microsoft should be making money."
The developer tools makes a decent amount of money for Microsoft, far much more than their entertainment division does. Not sure why they would give that up. You can see Q1 for 2013 here: http://www.microsoft.com/Investor/EarningsAndFinancials/Earn... Notice that Business Division brought in the most and then Server and Tools came in right behind that.
For a financial magazine, lampooning this comment shows a surprising ignorance of economics. Even 100% marketshare (which Microsoft never had) isn't equivalent to a monopoly. They'd have to be the only supplier, usually the result of significant barriers to entry (most often cost or government intrusion on the market).
Windows competed with Unixes, OS/2, Linux, Mac OS, BeOS, and others. Likewise, IE had Netscape and (later) Firefox, Opera, and Chrome.
Windows had obvious usage advantages over its competitors; but feature-parity isn't something the market guarantees. Its competitors had advantages over Windows, too. In the end, all were available, each had pros and cons, and users freely chose Windows computers in far greater numbers than the alternatives.
Forbes Online blogs are pieces of junk written by "contributors" to get on the stock ticker news items. You could sign up and most probably get published as well.
By the way, Google has the same shit in its "calibration scores".
Who hires the idiots who think Enron-style review systems are a good idea? Where do all these fucking weak links in management come from?
Huh what? The Lumia 920 is selling so well that it's going out of stock and Walmart increased the cost to $240.00 on contract and it still got on the best seller list. [1] http://nokiapoweruser.com/2012/12/27/walmart-raises-the-pric...
http://wmpoweruser.com/walmart-complains-of-overwhelming-dem...
http://nokiapoweruser.com/2012/12/28/lumia-822-makes-to-the-...
http://msoftnews.com/mac/lumia-920-extremely-popular-at-walm...
The article is pretty misleading flamebait.
Forbes Online is cookiecutter flamebait junk written to exploit Google News and nothing else.