Much of Europe has historically had an oceanic climate and not much need for air conditioners.
> https://www.istat.it/en/press-release/household-energy-equip...
> https://www.idealista.it/news/finanza/casa/2026/07/26/406719...
Point is, the Rural Chinese aren't pre-industrial dirt farmers. When it comes to things like air conditioners, cell phones, TVs (~100% of households), internet use, etc., they usually rank quite highly.
As such, "60% live with dirt floors, hand carts, and engage primarily in subsistence farming" is either a lie or shocking ignorance, plain and simple.