It started to feel just a bit like they were potentially content staying in the effective-fast-cheap lane and ceding frontier models to frontier labs, but I don't think anyone seriously thought that Google was going to sit back and let this generational shift pass them by when they're so well positioned to remain on the top of the heap.
If anything, I thought that 4 was maybe coming up short or causing safety concerns that were forcing them to be a bit more cautious, but nothing packs a wallop like being able to launch ahead of everyone else's brand newest toys...
Working through this as a consumer and enterprise customer has been a confusing experience, to say the least.
AI is strangling their other major business and they don't like that. Unless Google sacrifices that branch of income, they won't put their full force behind AI.
and paying enterprise customers.
Did they ever really abuse the power Google could have wielded? I could be missing something, but for the most part they seem to just get down to building and pushing technology/science forward and avoid drama rather than welcome it.
However, I don't think the alternative would have made people any happier (and frankly they probably would be justifiably even more angry)
https://grapheneos.social/@GrapheneOS/117282080803799576
> Google should not be gatekeeping security patches to the standard Android platform code from Android OEMs but that's what they've started doing.
The whole Android developer verification program controversy.
These 2 are the recent things that come to mind that are most adjacent to "power-abuse".
Is this a sarcasm?
Plenty of times. Perhaps the worse is pushing Manifest v3 with no support for real ad blockers in Chrome. Not to mention no support for ad blockers in Chrome mobile.
Also, their stealing of newspaper content.
Their new push for AI summaries instead of actual search in their search product, stealing even more clicks from sites that actually produce information.
YouTube pushing Shorts to everyone, and now the weird text posts that you can't hide.
In general their gigantic push for ads everywhere all of the time.
That's "trustworthy" to you?
The "Do no evil" never being an official slogan and people saying it's no longer true for the last 10 years or so, they're just really massive. They do mess up a lot, but when you're Microsoft, Apple or Google sized, its nearly impossible to get everything right all at once.
Google should be dominating, but instead all we currently have is a disparate collection of consumer facing apps and a flash model that’s fast, clever and expensive.
Muse and Dots are doing what Google should have brought out last year, with their resources and know-how.
Meta was genius in coming up with a new name and offering Muse for free to start. They can upsell you once you see the value. Meanwhile I have 3 existing Google subscriptions to different services and from what I can tell, paying for one of the all in one subscriptions that includes Gemini would cost me a lot more.
the risk of randomly getting my email banned is way too high
That's why I've gone to using open models, they are getting there slowly. A bit much of hand-holding but that's fine by me. If a customer of mine decides to use Google's models, I will have them sign a disclaimer that I'm not responsible of them getting insta-banned or similar. I just can't recommend it.
That's too long to be so far behind. This release looks like it puts them back in it but if they don't ship anything again for a year plus it's hard to imagine building on top of them and watching the world go by.
As others note, this is most relevant for us here, Google does not need to chase YC developers and the like. They can move more slowly, they have the size to do that. But it does suggest a lot of dysfunction given they have the world at their fingertips and couldn't seem to ship anything for a year.
One possible explanation: because Google is a little bit more frugal and focuses on how to make providing AI models financially feasible - combined with some willingness to burn money so that they don't strongly fall behind on their AI models.
On the other hand, OpenAI and Anthropic at least formerly concentrated on building and providing the best models that they could with concerns about financial feasibility taking a backseat.
Just to be clear: I do have the impression that by now (likely because of pressure from investors) OpenAI and Anthropic take these financial concerns more seriously, but nevertheless Google's vs OpenAI's/Anthropic's "DNAs" concerning on what to focus on differ.
There’s no magic there. You get an account executive and a call with a systems architect to find out what you’re doing.
Clouds gonna cloud, this is the reason they rolled deepmind into gcp and arguably the inverse is true, the labs are trying to become clouds
That feels right. It's not as if they've been missing out on great profits.
Google never really has to outpace the competitors (other than to have some relevance) but they have a very large group of business customers using them for business process work in Gmail, Docs, etc.
Clearly they will win when the models are close enough to frontier to be good enough, but are long-term cheap for buy. I.e. they will aim to make it a commodity.
In theory MS has the same opportunity (plus they have GitHub so, you know, dev eco system too) but seem be blowing the strategy.
Anthropic and OpenAI are having to race to the top on ability entirely to keep their name in the media and in front of us all (which costs: hence more recently trying to pivot away from model releases and more into controversy/danger). The main cost is in training and so this strategy is much much more expensive and this will play out either as a huge cost hike or a forced slow down in pace.
I believe essentially Google is betting on that & I think it's probably the right strategy.
Yeah, they have Phi but offer it nowhere on CoPilot as far as I know, I can't even register for copilot, which is bizarre. They came out with "MAI" but... nobodys talked about it since, not sure if its even used by anyone? They're as bad as Mark Zuckerberg is about it.
I do appreciate both Microsoft and Google for releasing small models, unlike Anthropic and (not so) OpenAI.
I'm gonna need you to look at the capex obligations they've undertaken in the last 12 months. They are definitely not being frugal. If they are behind, its not for lack of spending.
See for example the exodus of talent this year, triggered by mismanagement and politics. They still have a lot of talent but they've lost a lot.
Also, competition with Google Cloud for compute resources, less urgency and focus than the competitors, and (strange to say) not as much user LLM behavior data to feed to RL for coding, work, etc.
But I think they will keep catching up and stay relevant for a good class of LLM use cases.
Most Google products even use flash lite underneath, so their frontier model is mostly used for distillation.
A good consideration; just one point from my side: as far as I am aware (but I may be wrong), Gemini is not known to perform well in an agentic framework.
This is no contradiction to your other claims, quite the opposite: perhaps (or even likely) Google wants to avoid that their models become a commodity in some (agentic?) application where the middleman who actually writes this application gets a disproportionate of the money that the customer of the application pays for it.
I used it for a month over the summer, right before they were going through the migration to antigravity. It was a fine workhorse IMO, no complaints from me.
I don't know , if it really finds all kinds of data center optimizations, quantum breakthroughs, helping make their workers smarter and more efficient - stuff an opensource model can't quite do - there's real economic value here no ? perhaps not worth dozens of billions but it could get there really fast.
Because it's not an existential battle for Google. If OAI or Anthropic disappear from the absolute frontier for ~8 months the news cycle and churn will diminish them to the second rate. Google is processing near 4 quadrillion tokens every month, that's - I'm sure - significantly more than OAI or Anthropic, because Google is interested more so in their flash models and getting these competitive, which they are.
Meanwhile, Anthropic/OpenAI will struggle to survive the next 24 months on their current trajectory.
Want to make a wager? I think it's wildly unlikely that Anthropic/OpenAI will not survive the next 24 months
Because they're not desperate. Slow and steady wins the race, at this rate all Google has to do is wait for OpenAI and Anthropic to exhaust themselves on aggressive training, then they can casually amble along right past them.
That's actually a feature. We don't need 2 new Googles.
Slow and steady wins the race. How could they lose to something on the web, when Microsoft owns the web browser itself? Everything runs on Windows and IE. They can just relax and wait for competitors to exhaust themselves, then quickly build their own version. Isn’t that how Netscape lost. Etc.
Now Google is the new Microsoft, just like Microsoft became the new IBM.
When the market keeps expanding, you don’t need to kill your predecessor. The shelf life for legacy enterprise computing is very long.
They would have been right if Google's marquee product was an Office Suite.
Google was the AI company before AI companies were a thing. The comparison with Microsoft and IBM are misplaced because they failed to capture new territory; ML/AI is Google's stomping grounds. The criticism that Google is bad at consumer chatbots is true, but that's not where the real future value lays.
The reverse could also said to be true. Google has models that run with search, producing usable results in well under a second. I suspect the world is consuming far, far more of those Google tokens then the tokens produced by OpenAI or Anthropic.
So why are OpenAI and Anthropic so far behind? They are serving a different market: the one that wants high intelligence / high cost tokens. Google is targeting the low cost end of the market - ie the commodity. That's where they've always played with search, email, docs and the like. That's were they are playing with AI too, and they are killing it.
If anything, their search was the gold standard, and placing sometimes-wrong LLM results above them has hurt people's perception of both Google's search, and AI in general.
Google made a mistake in prioritizing speed over accuracy there.
OpenAI and Anthropic are AI business, if the AI market burst tomorrow, they'd be the first to flounder.
Google just has to keep pace in the AI space, they don't have to lead. Especially since whom is leading changes like two or three times per month non-stop for four or so years now, including small (by US standards) Chinese AI labs with a fraction of the money who keep pushing the tech forward every month while being open for now.
Technically, they arent even a business. One is a business when the revenue model works. People in IT tend to forget that.
Chinese models are barely behind the leaders. Google can catch up anytime they hit the gas. I think they’re intentionally spending less, and when this crazy race burns out they can play their cards.
If you continue, you need to log in.
If you continue, the account is blocked in less than 30 minutes.
If you try to use cloud machines you are blocked before the first video. If you try to use known proxies, there are already tar pitted or blocked because everyone is trying.
You are dead wrong if You can stop Industrial scrape
It's a numbers game.
(Aside: I didn't appreciate the revelation!)
Those datacenters are mostly cpu. LLMs run on gpus.
See them shifting now.
I think that has been well proven so far
Data centers are important but a few others also has them: Amazon, Microsoft, Meta. SpaceX will likely be in/at the top I AI dedicated precessing power in 2027 as well.
I don't see the moat. I see a company with a lot of other commitments that is not the best at delivering consumer facing products. They have some good cards but so do others.
Gemini wins and I said this since the beginning. Google wins in general. I never understood why they have not been the highest market cap companh for the last 10 years. And I despise google but its obvious.
Google makes AI profits, its in their breakdowns. And Google has been releasing models every few weeks now, they have a faster iteration pace than the competitors, so they fixed that, they wont be behind in coding models any longer.