It's not socialism to recognize the people who actually did the work. I realize it may seem to be capitalist to actually believe that managers or ceos are actually building products at all. But anyone who has worked an engineering role is well aware that's not how it goes and it's not capitalism to do that it's just crappy human behavior. Yea like how Elon musk is actually building those rockets while designing AI systems and new cars or huang is out there giving tips to the people designing the chips ...
A nice work perk is recognizing your teams accomplishments publicly. Give it a try. I hear even capitalists like to be treated as if they are human. Some dude named deming used to talk about workers pride. Sort of a smart guy I guess...