1) It's very cheap and fast - you provide one input and many potential classifications, and the compute to ingest the input is shared.
2) It generates structured output natively - guaranteed to be correct
3) It's output probabilities are calibrated to actually mean something
OpenAI, or anyone else, could certainly replicate it - there are already articles guessing how Jev achieves its "parallel" classifications, but it seems the AI companies need to decide are they in the business of providing intelligence/tokens, or are they in the application business trying to compete with all their customers (not that Jev uses OpenAI).