Before looking for a solution, just stop for a second and evaluate whether we need more problems. If so, ask yourself for whom we are creating more problems?
If you can trust people, then knowing when and how to trust them matters, and thus authenticity is a concern.
The author's gripe is about losing one's self to the influence of society.
Being driven, rather than doing your own driving. Following instead of leading.
And then once you're in this rut, it becomes difficult to connect with you. Trust is an issue because the reader doesn't know who is writing anymore. Hence his disclaimer at the start.
I don't know what to say though. Careful, authentic writing takes time that everyone seems to be running out of.
When I'm talking to a person irl or even chatting online I would find it very weird if the the person is always conforming to me and rarely brings up a new genuine insight or a contrary thought to add to the discussion. I'm not looking for a debate always though, sometimes just listening to someone is enough. But I hope you understand what I mean here.