Tried to share and explain that paper to a colleague a few months ago (in relation to discussions about agentic coding and whether you should read the code), and they did not really get why the analogy was relevant outside of compiler-design. I think you overestimate the caliber of the typical working programmer.
The LLM companies, like most SV companies, are just betting on dimness, laziness, and impulsiveness. Not so different from tobacco and alcohol companies.