The path to substantial profitability for Anthropic is questionable. The Chinese LLMs threaten them by far the most of the three major US LLMs. The money for Anthropic is certainly not in $20-$200 subscriptions. And they don't have anywhere near the consumer potential that GPT does, in terms of unleashing an ad spigot. So how far will the API money scale while being undercut by China.
OpenAI has to fight with Google for the ad business, they're specifically building Gemini to focus on consumer + search. Anthropic's business looks cute next to Google's search ad business (which is entirely at risk in this inflection). Meta looks like the biggest potential loser right now, ad dollars will be sucked out of the rotting Facebook network (not Instagram) and redirected to the rapidly expanding, hyper rich context LLM interaction. Advertising on Facebook will feel like running dumb banner ads on Excite in a few years, compared to what GPT will know about its users.
People that think Chinese LLMs are a general threat, don't understand consumer destination services, which is what GPT's future is. China currently has nothing to threaten with in that realm. There is half a trillion dollars of advertising up for grabs.