That figure seemed way off to me (gut response) so I did a tiny bit of digging: Ontario claims income (primary household income) for 2024 was $791B. ~10% isn't as shocking as I expected.
Most people are living paycheck to paycheck. I've watched gambling destroy more than one family member's lives.
To put this number in context: estimate 1/3 of income for rent, so this is 1/3 of their rent?! Translating that to my own rent is an amount that would immediately lead me to quit forever.
If it's 98%, the average household loses 0.2% of their income gambling.
$3.2B revenue, 2.6M player accounts, ~$1230/yr ~= $100/month