To me, the public seems to prefer a design that integrates, or fit in, with the rest of the street/location it's in.

Modern buildings often are their own idiosyncratic isolate in the middle of the city.

When looking at movies, cities tend to have a uniform feel and look (like the elvish Rivendell), and I think people enjoy that.

Like Mont-Saint-Michel in France, or the Chuxi Tulou village in Fujian, China.