It's a huge milestone for robotic capabilities more generally. This particular problem has been discussed a ton in robotics communities. It requires a gentle-but-firm grip and extreme dexterity across a wide range of shapes, sizes, weights, densities and material types.

If a somewhat affordable robot can fold some of your laundry in a reasonable amount of time, all of a sudden there are a lot more new and useful things it can do as well. It's a metric.

Plus there are also people who don't like folding laundry. Like me.