> The Microsoft investment that saved them was in 1997.
The MS investment didn’t save them. It provided both companies cover in the news. “Apple won’t die” and “Microsoft isn’t a monopoly”.
Neither was a fact and both benefited.
The MS investment didn’t save them. It provided both companies cover in the news. “Apple won’t die” and “Microsoft isn’t a monopoly”.
Neither was a fact and both benefited.
AND yes, both companies benefited.
Jobs was booed when he announced it! It had very much the air of Lando Calrissian announcing Cloud City's strategic partnership with Darth Vader.
What likely saved Apple was the fact that despite undergoing three CEOs, they did not squander the $150 million settlement with Microsoft.
But they still had sufficient funds, equivalent to $2 billion at today’s value, to continue their operations. They also had a team of highly skilled individuals who went on to develop a new operating system, OSX, and build computers with G3, G4 processors. They have also released new iMacs, Mac laptops, and Mac desktop computers to the public.
Does this imply that with $2 billion today, plus or minus $1 billion, one can achieve all these accomplishments and grow into a large technology company? It seems like an unlikely long-shot that Microsoft saved Apple.
In hindsight, it appears that Apple had some exceptionally talented individuals, certainty more talented than the group at Microsoft and Intel.
Because both Microsoft and Intel, in hindsight, sat on their laurels for the better part of two decades. -
Does this imply that with $2 billion today, plus or minus $1 billion, one can achieve all these accomplishments and grow into a large technology company?
You're the only one implying those things!
It seems like an unlikely long-shot that Microsoft saved Apple.
Why unlikely? They got into financial trouble due to bad decisions. They needed a bail-out from a former arch-rival to dodge bankruptcy. They eventually achieved huge success due to better decisions. There's nothing contradictory there.