>>Imagine if the reddit homepage filled up with posts only from categories you explicitly followed and you might get something similar. <<
That's exactly how I use Reddit, and I was under the impression that pretty much all of the typical Reddit crowd does the same, no?
Reddit wasn't attractive to me unless I spent some time upfront to subscribe to bunch of sub-reddits and now I see only the categories I want to see (other than the top entry which is sort of what Reddit pushes as an Ad-posting).
Discussion at Reddit is indeed a problem, particularly for popular sub-reddit. I believe Branch is working on resolving some of the discussion issues apparent across the web.
Facebook connect for a new social service is counter intuitive. I will never sign up for a new service via FB or anything else.