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It's more than that, Tesla owns the brand, the manufacturing, and the software.

They are much more than McDonalds.

But indeed your comparison is an apt way to reply to this "article".

McDonald’s owns the brand, supply chain and real estate.

And the software, if the saga around the constantly-broken ice cream machines is any indication.

I was going to mention that but I don’t know about it but assume they have some interesting supply chain, inventory management, marketing type software that no one will see, and just think about the POS, in store displays and web and mobile applications that millions of users interact with daily

The POS are still XP last I checked haha

But critically they don't own the sale. Will Tesla own point of sale, or will the Cybercab owner?

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