> I think it's important to remind ourselves that the responsibility doesn't lie with the one individual.

No, the responsibility lies with the culture of growth at all costs. Margins and revenues must continue to increase, whatever else happens.

If you want to blame someone, blame whoever decided it was a great idea to pay executives in stock/stock options. That's what incentivises this kind of behaviour.

As an aside, it's amusing to me that Apple ran so hard on privacy with (apparently) the explicit intention of creating a market for their ad products.