"That leaves roughly two liters of fluids daily for women and three for men, says Kavouras. That translates to about 68 ounces and 101 ounces from beverages. "
Even the article points out what research points to for the amount of fluids we need.
I bet most people don't drink what they need on a daily basis.
Also, there are people like me that like the "taste" of water. I wasn't always a fan but once I started I acquired a liking for it.