Can folks responding to this comment claiming that they see PayPal a lot provide some details? Country, industry, sector, something. I'm in the US and I basically never see it on e commerce checkout flows any more (and good riddance IMO).
Generally I would use it on smaller / unfamiliar websites; I may be more hesitant about entering my credit card numbers but also it's quicker and easier as I can do it without getting my card out of my bag.
I also use it exclusively for eBay purchases.
It accounts for about 20% of my sales. I was about to write 'overwhelmingly Europeans' and I thought I better check. Nope.
Row Labels Count of Country
---------- ----------------
United States 54
Germany 12
Australia 10
United Kingdom 7
Netherlands 7I am guessing the millions of people they have on-boarded in the last decades are what makes the business worth something.
Within Switzerland there is zero need for PayPal do you don't see it as much, but if you ship to Germany or Italy things start to get more complicated.