This feels very much like a news agency getting into crypto or launching its own NFT line.
Or IBM selling Watson.
Or Mozilla chasing every which thing.
They're not stakeholders in the future of work. They're just wanting to stay relevant and pattern matching against what they see.
Reuters is too important for this.
If they were trying to use this as a narrative affront to OpenAI and Anthropic, maybe, but this is Reuters, not a deeply political organization seeking to land gotchas against big tech.