Micron announces $10B research hub in Boise
investors.micron.com
investors.micron.com
I too, am happy to announce a research lab backed by a planned zillion-dollar fund over the next century. It's not investor fraud if my plans change.
The state has an incredibly strict abortion ban.
One of the worst rates of education in the Nation.
A blanket ban on Marijuana
There is no tax on fire arms, and concealed carry is legal.
Some of the worst child healthcare in the nation.
Additionally, Idaho has a lot of beautiful natural scenery.
Of course, the state, itself, is pretty conservative. So if you feel you'll be directly affected by things like abortion bans or poor education, then you'll want to be careful where you end up and how you navigate any of that. But if you're making decent money in a city like Boise and enjoy the amenities of the area and can get over the state-level politics (because, again, Boise is quite progressive and you can get weed easily, etc.), then you'd probably experience a nice quality of life.
As you said, Boise is in a sort of bowl (more of a valley), in the winter, a cold air system can get trapped in the valley by warmer air in the mountain area. This can lead to some pretty bad air (not nearly as bad as wildfires, just not very fresh). To me, the bigger complaint is about not seeing the sun for days. Idaho has a lot of sun throughout the winter, so it's noticeable. It isn't all winter, just a week or so at a time a few times per winted, depending on weather.
But otherwise, Boise's air is quite clean.
https://www.eff.org/deeplinks/2025/10/flock-safety-and-texas...
Moving to Idaho, and giving these states a tax base with which to further perpetuate these fascist policies is not a winning solution.
It has a similar median household income to California once you adjust for cost of living: https://www.reddit.com/r/dataisbeautiful/comments/1nemaep/oc....
It has among the lowest income inequality in the country: https://worldpopulationreview.com/state-rankings/income-ineq.... And similar income mobility to the California or New York: http://www.equality-of-opportunity.org/neighborhoods/.
It has a lower poverty rate than California or New York: https://www.census.gov/library/stories/2025/09/spm-below-off....
Better education than California and better on most subtests than New York: https://www.nationsreportcard.gov/profiles/stateprofile?sfj=...
The press release says something about 4 people in Boise a long time ago?
None of the quotes have anyone from Boise or even Idaho. Not the governor of Idaho, not a University of Idaho faculty.
There are quotes from Lutnick, Cook from Apple, Jensen Huang, someone from Stanford.
What's the connection to Idaho? Why put this there?
As an Oregonian, I'm a little biased, but why not put this closer to ex-Intel employees and a source of labor. As an Oregonian living now in Florida, the stories about everyone from California moving to Texas and Florida definitely don't seem true to me. My opinion is that those migration patterns hide the realities which is that you've definitely got a lot of financiers and billionaires like Sergey Brin (i.e. tax evaders) declaring they are now Florida residents. And a bunch of people outside of high skilled fields (setting aside healthcare workers) who are migrating in search of cheaper housing. But not a lot of "middle class" tech people (I've been searching for four years and they aren't here). Probably they don't want to subject themselves to the worst public schools in the country and fight the culture wars.
But the point is, how do you staff this research lab without an expectation that thousands of people will move their families there. This is a research lab, not jobs for a data center (electrician and construction).
Fwiw the story of how Micron ended up being founded in Boise is pretty interesting.
So they are
Mia: To Boise?
Sebastian: You can knock it off your bucket list.
~ La La Land 2016