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Could also be an cause and effect mixed up - most websites are designed in an F sort of arrangement, with important stuff at the top, and the left side, and some important stuff half way down.

Have they been designed like that because that's how users naturally read stuff, or has it just become the 'norm'.

Wouldn't it also depend on the layout of the web page, though? It almost reads as if scientists have discovered that people read from left to right, starting from the top and then proceeding to following lines in a vertical movement from the top to the bottom.

This is a clearly a linkjack site, but I can't find the original source. Can anyone else?

You're right, this is apparently a linkjack to an older article from over a year ago.

As far as I can tell, here is the source (Jakob Nielson's site): http://www.useit.com/alertbox/reading_pattern.html

The hidden "F" in your web page