> Should NVIDIA do a coding subscription too?
Yes, obviously! Well maybe not a subscription but definitely an inference service.
https://resources.nvidia.com/en-us-inference-infrastructure/...
https://www.nvidia.com/en-us/data-center/dgx-cloud-lepton/
In their case not to gain mindshare or money or whatever, they're already a market leader, but to run something that validates the use case of their own hardware (across a bunch of 3rd party models) on a practical level and gain whatever insights or details might be relevant to pass on to other hardware and software teams.