But yes, there is an interesting change in the past decade, where everything new must be over-hyped.
Perhaps it is attention overload and needing to shout. Perhaps it’s that technological progress has significantly slowed while communication options have exploded (coincidence?).
I look at it a lot like EVs. They’re great, if your use case is inside the specific band. But, that isn’t who they were being marketed to. And now… “pushback” is putting it lightly.