I noticed that UBO Lite doesn't cause the ad boxes to vanish like UBO does. You see this on the likes of the weather.com webpage.
Websites get paid.
Users don't see ads.
Sounds like a win-win-win?
If you want a sophisticated version of what you think this is, see Ad Nauseum. It's uBlock Origin except they create a fake "profile" for you and selectively click ads under the hood to throw advertisers off