I dont think this arrangement is what you think it is. This is saying Apple is paying publishers to use their content for Siri AI (for training). Not Apple is paying publishers to get rid of ads, or show the content verbatim to users without ads. That's a separate thing.

> Apple is proposing multiyear agreements where publishers would receive payment when their content is used, which is different from standard AI deals

In the past you could just "take" the content and train, and that's gone now. You have to pay to use the content (and rightfully). Apple is essentially doing that.