What if the conversation is negative? I have very little patience for halfbaked ads disguised as posts. Some companies just show what they are and sell, but too often these days it's a memey post-like advertisement which will be a negative the next conversation "ah, yes that company with those annoyingly fake ads, just like their [product]". But I do not rule out I'm the odd one out and the people deciding the tools to for upon people fall for those ads.