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Meta can't literally force this on people.

The idea that looking around would instantiate ads sounds pretty bad. (though the devil's advocate position would be - compare that world to the one we live in today where the ads are viewable to everyone all the time). For that to happen Meta couldn't force people to buy it, the product would have to be so compelling that people wanted it despite that. Think about how good that product would need be?

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No one is going to buy glasses that only show ads, that's obvious. They'll start out with something useful like glasses that recognize people and show you their public Facebook profile info. Or you look at things and it will identify what it's made of. Or show you a recipe of a dish you see in the restaurant.

Later on, when everyone's hooked they'll start showing these "relevant ads" when you look at things. Slowly at first but over time it will become a torrent.

I'm going to torch these things publicly in the street if this ever becomes a reality.

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