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Flash sales are a huge scaling issue for Shopify. There are celebrities who want to sell thousands of items in a few minutes window at the end of an advertised countdown.

Basically this is an incredibly rare case but a feature that they want to support.

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There were woot offs 20 years ago. Flash sales are not some new scaling issue.

Its also not a solved one considering basically no platforms support them.

It's not? Shopify does it, woot does it, amazon does it, yes style does it, royal Caribbean does it.

Seems like a lot of places can do it for it not to be a solved problem.

Makes sense.

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