The App Store doesn't compete on its own merits because Apple actively prevents competition from letting it decide what the better system is.
The App Store doesn't compete on its own merits because Apple actively prevents competition from letting it decide what the better system is.
If there are two producers each with ~50% market share, it's not profitable for one of them to improve their product such that they capture an additional 5% of the market but reduces the profit margin of their product by 10%. If there are 50 producers each with ~2% market share, one of them would happily capture 5% of the market (more than doubling the size of their business!) by sacrificing 10% of their profit margin.
In the Google-Apple duopoly it's much more profitable to engage in tacit collusion than it is to defect.
Necessity really is the mother of invention, and the more we need something new, the sooner someone will invent it. But it will look no more like an iPhone than the iPhone looked like a PC.
2004 11%
2005 17%
2006 37%
2007 42%
2008 27%
2009 15%
2010 7%
2011 3%
What do you think happened in 2007?I actually suspected as much and left "competing smartphones" somewhat vague.
> When Windows seemed entrenched forever
It's still entrenched! Microsoft got a slap on the wrist by the government right before September 11, and antitrust enforcement has been on a holiday ever since.
> the platforms that eventually surpassed weren’t the competing desktop OSes (Mac and Linux)
In terms of revenue, desktop computers were surpassed by smartphones, but they were not replaced by smartphones. I don't consider them to be directly competing products, and most of us who can afford it own both. A smartphone fits in your pocket, whereas a keyboard and pointing device and large screen will never fit in your pocket.
The modern smartphone became popular and dislodged the previous status quo because they were genuinely new form factors and interfaces. They didn't just steal the market away from Blackberry and Windows Phone, they invented a new one and starved out the previous.
And if a new platform were to arrive, they're so broad that it's entirely possible they wouldn't even compete on the App Store. When companies squeeze out and screw over others, and the market isn't able to signal that its not good, it's time for regulators to step in.