US agency ends 39% household cap on local TV station owners
reuters.com
reuters.com
If it didnt matter, they wouldn't be changing the rules to consolidate power.
The average age of a Fox News, CNN or MSNBC viewer is 60+.
The median 20 year old NEVER watches TV.
There's a reason the current administration wants consolidation. It's to control the narrative. The same reason their rich supporters buy up news media companies.
I mean you can blatantly see who's watching this garbage by tuning in. The primetime ads are adult diapers, dementia pills and retirement financial products.
Measurable, double digit swings based on which counties got TV ads in a $70m vs $10m spending campaign.
Harris+Biden spent $770M on TV ads while Trump spent $350M.
How about 2016? Clinton spent $400M on TV ads while Trump spent $125M.
How'd that go for them? Really seeing those double digit improvements.
You're also ignoring superpacs in those presidential runs. You know how many NRA sponsored ads about "her emails" I saw in 2016?
TV is far less dead than often assumed.