I can't say for certain, but I believe Boeing may have explored this concept at some point. The idea would be to equip aircraft with mechanically extendable wingtips that could expand outward by several meters during flight and retract while on the ground.
The primary challenge is that most airport gates cannot accommodate aircraft with a significantly larger wingspan. Retractable wingtips would allow the aircraft to benefit from the improved aerodynamic efficiency and fuel savings of a longer wing in flight, while still fitting within existing gate infrastructure during boarding, deplaning, and parking.