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> other smart rings like Oura cost $250+

It's crazy they manage to say this with a straight face when their product still costs $225. Gee, $225 for a disposable piece of e-waste or $250 for a rechargeable device... but hey, at least it reminds you with an advertisement to spend another $225 before it dies!

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From the website it seems the ring is $75. So definitely cheaper

The Oura Ring costs $350 now and it has an optional $6/month subscription.

Also, rechargeable does not mean it is infinitely rechargeable. After around four years, the Oura's battery will not hold a charge long enough to be useful (record a night's sleep), so it is also disposable.

We are comparing apples and oranges though because the Index is not a smart ring.

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