Sure, you can sell channels a la carte, however say you purchase 5 channels - and you have 50 customers. Say every person of the 50 only chooses one to subscribe to, now you only have a ratio of payment for 10 customers per channel. This will likely put you in the red right there since each channel has a pretty steep licensing fee for distribution. Once you get to scale - this could work, but it would almost be easier for you to go in and buy out a small customer base instead of starting from scratch.
On top of all these considerations realize if you're offering Internet and/or phone you need CMTS and phone switching systems plus the engineering clout to run them. If you plan on spanning multiple cities then you have to deal with leasing or running your own fiber and then building out transport back-haul (Infinera is an awesome company for DTN platforms BTW).
Long story short - you need a lot of smart people to help you design and build this out, and if you've never worked with any ISP engineering verticals you've got a ton to learn. Keep in mind this equipment is pricey and the only way to make a good profit is to own your networks end to end (we were turning up 1 & 10 Gb circuits like hot cakes after we installed a new 1Tb system and since we owned all the infrastructure we were looking at tacking on another Tb right behind it to keep pace with demand - but keep in mind all the Tier 1 connectivity you need to support this as well).
Good luck!