Basically they skipped out on building power negotiation smarts that are required to support real USB-C charging, and instead just swapped out the physical connector.
It's not expensive or complex. It's just that somehow, no one thought to look up "how to add type c to your device" online, or ask an LLM, or put literally any effort into making sure the device works as it should.
If it is a deliberate choice, it's a really, really dumb one.
Advertising is primarily about convincing is to buy things we don't need, don't want, or which are 'stupid' in some way.
Half empty plastic packaging, especially the sort where the company spent money to [re-]design it to deceive people - stupid. It should be illegal. Near ubiquitous.
Even over on r/usbchardware it is super common for people to conflate "PD" with this missing resistor issue. Part of the confusion is that the devices that people want to charge with are very likely to be PD power supplies.