Also just in general, customer satisfaction, acquisition, conversion, retention, etc.
Number of completed org-level roadmap items, org-level goals achievement rate, and so on.
I also think a good one would be seeing an increase in meeting estimation, like if project was estimated to take X days with Y devs, does the use of AI increased how often you met or beat those estimates in actual time/dev effort?
And you'd want to compare that against prior years, where no AI was used, within the same org, or try going 1 quarter without AI and another with and compare quarter to quarter.
"Number of PRs merged" seems like "number of lines of code" wearing a trenchcoat, and I thought we all agreed back in the 90s that number of lines of code was a terrible measure of software productivity...
IMO trying to measure productivity gains is a fools' errand. The only thing that matters is CSAT, escaped defects, retention, cost per contact, and other metrics that measure actual business outcomes.
(Presumably, they used a t-test that only compared people against themselves.)
Interestingly, for that study (released in 2025), participants self-rated themselves as 20% more productive, but were measured as being 19% less productive.
There was a nice talk about this by one of the author's at this year's BUILD conference: https://build.microsoft.com/en-US/sessions/BRK210