If Tesla does succeed the US Government gets a nice feather in the cap as well, if it goes horrifyingly wrong then, well, there's already a couple of trillion in the hole, what's another half a billion between friends.
If Tesla does succeed the US Government gets a nice feather in the cap as well, if it goes horrifyingly wrong then, well, there's already a couple of trillion in the hole, what's another half a billion between friends.
Univac for instance, started in just this way, selling shares for a few dollars apiece.
In these times, however, lawyers and government have strangled such bootstrap methods.
Whether Tesla is a success or not, that the govt was needed indicates a failure in some other part of the system.
This isn't necessarily just down to investors being money machines, but in part due to the fact that the global economy is improving but still massively fragile, even if that $500m was split 5 ways, you'd have to convince an investor that $100m in a business that could go belly up is a safe bet, even though the economy could rapidly go wrong and ruin luxury items like electric cars.
Plus lets be honest, if you play it on the investment game there's every risk people will buy in, get cold feet and dump the stock pretty quick, ruining confidence in the business and creating a negative public perception.
I will tack on at the end, I'm not an economist so I could be way, way off base.
Selling a few shares at a time to individuals is a really expensive and time consuming way of raising money, so the only reason to do it is if you can't raise money from larger investors. Now, sometimes there's a non-shady reason for this, but more often than not the reason is that small-scale investors can't afford the same level of due diligence to detect scams and can't afford to take legal action if the whole thing implodes. (We saw this with the Perma-Pave ponzi recently - it took one of the larger investors investigating, finding evidence it was a ponzi, and suing for anything to happen. The smaller investors were stuck flailing around amongst misinformation from people involved in the scam.)
What Tesla is doing is creating an entire new venture from scratch from nothing, for them to hit profitability and make any solid return is likely to take a decade. VCs are unlikely to dump $500m for a 10 year wait, sure they'll know within a few years whether it was a good investment, but it's not likely to be viewed as a safe bet.
America, like most countries, is looking for a new industry to keep the economy moving on up. Manufacturing used to do it, then that shifted away, then the financial sector was the keeping the economy ticking over and that went a bit awry, now there needs to be a next thing. Investing in Tesla is a chancy risk (although I imagine the US.gov has taken steps to minimise the risk), but if it pays off and helps develop a new economic motivation industry with green tech it could help as a job creation strategy and also attract investment from outside the country.
Tesla looks and sounds sexy, they're a new darling with no baggage, they've got this guy involved who's daring and reasonably well liked with huge ideas, the cars themselves are gorgeous. That's much more exciting than Ford making electric cars.
$500m sounds like a hell of a lot of money when it's out there, but the US spent $700b on the military in 2011. Compared to that $500m on Tesla is not a huge amount. Without being glib, $500m is a rounding error on the military spend, if Tesla strapped some rockets and bullet proofing it could slip into the budget.
"As the only one of the U.S. Big Three that didn't accept the offer of a federal-government bailout in 2009, Ford [relied] instead on its own huge bet on its future financed by private capital and led by CEO Alan Mulally"
http://www.brandchannel.com/home/post/2012/10/26/Ford-Europe...
https://lpo.energy.gov/?page_id=43
I'm confused by the criteria described at the bottom of the page:
In order to be financially eligible for an ATVM loan, an applicant must be financially viable without the receipt of additional federal funding for the proposed project.
Would Tesla really have been financially viable without this loan?