For many, that's a feature, not a bug. The EU follows a democratic system consisting of many different countries with different types of government and different ideologies. It's not a unified federal government, as much as some people would like it to be.
The whole 28th regime concept seems extremely flawed to me. I understand the desire from a business perspective, but as a citizen I do not want a company to opt out of national legal protections and obligations by operating under some fantasy government. Unless this concept will be subject to the strongest, best-enforced regulations and tax rates equivalent to the highest tax rates within the Union, I do not want this project to happen, and I predict I'm far from the only one.