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Comment by somewhereoutth | Hacker News Reader

I went to look for a new phone about 6 months ago - everything was AI this, AI that, all the display stands made a big deal about AI (to the extent I considered a 2024 phone because no AI). In the end I didn't buy at that point.

Just last week finally I had to buy a new phone, and so I went shopping again - this time no AI was mentioned anywhere. Not online, not on the stands in the shops, nowhere. The silence speaks volumes, as they say.

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For what it's worth, my ASUS motherboard from 2017 has their overclocking utility branded as "AI suite 3" (implying there were 2 before). I think having a buzzword to slap on products that fits the latest trend is a checkbox for whoever is marketing these, whether or not it fits any textbook definition of that term.

Asus's AI Suite has been around a lot longer than that. My 2014 Motherboard has the same software, it came on a CD with the board. it was sold as a utility for continual performance, power, and noise/airflow tuning, nothing really like AI is sold as a feature today.

> Just last week finally I had to buy a new phone ... this time no AI was mentioned anywhere

It's not surprising given that "Sixty percent of US consumers say ‘AI’ in brand messaging is a turnoff, survey finds"

https://news.ycombinator.com/item?id=48569278

Things I had never asked for in a phone:

1) Increasingly more sophisticated cameras.

2) Fake slimness with protruding lenses.

3) Removing headphone jack.

4) Adding AI.

For the average person cameras and battery life is what sells phones. Everything else has basically been solved long ago.

Yeah, the iPhone camera was what got me to relent to my wife's pressure to move over from Android. That and Apple Watch integration.

I'm quite chuffed to have a sophisticated camera. The rest? Agreed

Well, then you will absolutely love the AI-enhanced photos!

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